Apparently a man in California has allegedly been trying to defraud Google first by writing a program which created fraudulent AdSense clicks. Then he tried to sell his program to web publishers. Did he use AdWords to promote it I wonder?:-
Headline: Cheat the AdSense system
Body1: How to cheat AdSense & steal money
Body2: from Google & advertisers.Info here
Not finding many buyers – did his ad go to the wrong landing page? – he eventually hit on the bright idea of blackmailing Google instead to the tune of $150,000.
Oddly enough he didn’t get away with it.
IMHO if you’re going to blackmail Google you at least ought to be talking real money rather than stuff under the $million mark.
He doesn’t sound too smart to me but this must be the nightmare scenario for Google and its AdSense program: as soon as stories get out about people successfully cheating the AdSense system, advertisers will take fright and Google, alongside the hundreds of thousands of publishers who rely to a degree on AdSense income, will find a revenue stream under threat.
Next threat: clicking circles: “I’ll click yours if you click mine.”